PR Diaries Airbnb Crisis Management: A Reflective Analysis As Airbnb’s business has grown, so too has the number of dangerous incidents occurring in Airbnb… by Dragana Oborina March 29, 2023
PR Diaries Are Content Creators the Modern Entrepreneurs? Before, making and producing content was a complex process, which required expensive equipment and a huge… by Dragana Oborina November 30, 2022
PR Diaries Has the time come to BEREAL? Social media has become an indispensable part of our modern life and has completely disrupted how… by Dragana Oborina October 22, 2022
PR Diaries Starbucks is Entering the Web3 Era Over the past five years, Blockchain disrupted not only the banking sector, but other non-financial industries… by Dragana Oborina October 1, 2022
PR Diaries Victoria’s Secret’s Corporate Social Advocacy Initiative for Women Empowerment Victoria’s Secret, a well-established lingerie brand, is famous for its lavish fashion shows where top models walk on… by Dragana Oborina December 18, 2021
PR Diaries Can Travis Scott’s reputation recover from the Astroworld tragedy? On November 5th, Travis Scott headlined the first night of his two-day Astroworld Festival, held annually at… by Dragana Oborina November 18, 2021
PR Diaries How did Kendall Jenner Contribute to the Pepsi’s Campaign Fiasco In 2017 Pepsi launched a campaign, “Live for Now – Moments,” to position the company as… by Dragana Oborina November 5, 2021
PR Diaries White House Turns to Social Media Influencers to Boost Vaccine Rates In August 2021, the White House partnered with different influencers and content creators throughout various platforms… by Dragana Oborina October 18, 2021